The iT House does some soul-searching

Three prefab companies that exhibited at CA Boom in 2006 didn't return this year. Why not? Let's start with Taalman Koch.

I spoke with Alan Koch yesterday about their aluminum and glass iT House:

Why didn't you return to CA Boom this year?

"It was a lot of work last year and we didn't feel like it was our audience. Our house is a little more fussy than some. It requires a big leap of faith to live in an all glass house. It's not cheaper faster; it's a lifestyle choice. [Our audience is] a very niche market. It's not the general population, not even people interested in modern homes. It's about getting in touch with something - themselves or the landscape. It's a tool for reaching a new state."

I noticed you removed all information about standard models from your website, what is the plan there?

"We're not sure about the models and are reevaluating currently. Because of the way we were trying to offer the building before, we weren't really sure what it was. There was something about the way that it was presented that implied anything was changeable - that someone could build a 5,000sf iT House. It doesn't translate to that scale."

You and your wife have a variety of work in your portfolio, why prefab?

"We explore all kinds of things, stumble upon interesting things and do something with them. It's not exciting to just talk about problems architects are interested in. Prefab is not totally in the realm of the architect. We like and are satisfied by the process of figuring out prefab."

What do you think is one advantage of prefab?

"All the story that's published right now is 'modern and cheaper.' It is cheaper in a way; none of our clients could afford the design time we've poured into the house. Everyone who does buy an iT House gets the benefit of the hours of design time...for a cheaper price."

I understand that you are building an iT House prototype in the California desert. How is that going?

"We are almost finished with the model, and have done a lot of the work ourselves. We can't do everything, like roofing. But we did things like the frame. It was very simple to put together: 4 guys, 1 day, no skills and we had no problem setting up the whole frame. If you show the drawings to a contractor, they get worried because it's not something they know, so they tend to overcharge."

To find out more about the iT House prototype, check out the iT House blog.

Read more about the iT House in the blogs: Treehugger discusses the iTHouse's green properties. Inhabitat shares details about another iT House built in Orange County, CA.